If you asked every football fans in the country, they would dream of owning their own football club, whether it was professional or not. The thought of being in charge of your own team would get any football fan excited and Simon Noakes was no different. Simon, the founder of Bespoke Recruitment and co-founder of Green Boardroom had always put his businesses first but the thought of football was always on his mind.
“I’m a huge football fan. Last year, I really enjoyed the time as one of the sponsors of Walthamstow in the Essex Senior League. We, as a business, have always looked to work with sport in a sponsor role. We have had great success in the past at Eton Manor Rugby Club and this year we are supporting a golfer on the pro tour but I really wanted to do something more in football. Walthamstow gave me a taste and I loved every minute of it and made the decision to put a group together that could build something special at Dunmow. I really have the bug for non league football.”
Simon’s choice of club was to give Dunmow a taste of non-league football. “Dunmow is where I live and it’s a great town. The area has been expanding with new housing over the last few years and there is more going on now with the town growing in its thousands. There is already two successful football youth club’s in Dunmow and Dunmow Rhodes so I genuinely believe the town will support a senior team. Feedback and support has already been amazing.”
The club weren’t just there for the fun. Simon had some big plans for the club and he expressed that with the signings of Gus Douglas, Ross Pope and James Bransgrove. The ex-Walthamstow players showed a statement of intent from the Essex club. “We are very ambitious and want to build it right. I must thank Ryan Maxwell who came in as a consultant to assist with the footballing structure, putting the team together and getting the training regime in place. He has been influential in our recruitment and targets. We have a great board who believe in this project and we are delighted with these signings.”
“Short term, we want to want to win the league. As a new club we want to move up the non-league steps. We want to get as much of the community involved with the club. Both people and businesses. In the longer term, we want to be up there as a step three club playing in front of 500 plus fans. We want to move up the leagues quickly. We want to get a home in Dunmow and be a big part of the community.”
The club had been assigned to the Essex and Suffolk Border League, playing their football in Braintree. While the club have ambitions of playing in Dunmow, they begin their journey ground-sharing with National League South side Braintree Town. “We needed a home to match our ambition and Braintree town is a fantastic facility. It’s a 10 minute drive from Dunmow and we believe this, even from day one, signals our ambition.”
The next step to running a successful club is getting loyal fans through the gates, especially at a ground 10 minutes away from the town. Once the community is engaged, there will be no going back.
“We will get out in front of people from now until the start of the season. We will offer excellent value to come and support the club,” explained Simon. “We will work with Schools, Local Businesses and Youth teams. We will encourage the business community to work with us and our aim is to meet them face to face over the coming few weeks to outline our plans and show where we could work together.”
“We are excited about this journey and we want to share it with the town” he added.